ASP Inc. Names Eric Alexander Director of Sales for Midsouth Region

Armament Systems and Procedures (ASP) has appointed Eric Alexander as Director of Sales for the Midsouth United States territory.
March 3, 2026
2 min read

What to Know

  • Eric Alexander will oversee law enforcement and distributor relationships across the Midsouth U.S. states and Asia.
  • He has a diverse background, including NFL experience and a career in public-sector engagement and organizational leadership.
  • Alexander holds a bachelor's degree and an MBA from Louisiana State University, bringing strong leadership skills to ASP.

Appleton, WI — Armament Systems and Procedures (ASP) has appointed Eric Alexander as Director of Sales for the Midsouth United States territory. In this role, Alexander will oversee law enforcement agency and distributor relationships in New Mexico, Texas, Oklahoma, Arkansas, and Louisiana, while also managing ASP’s distributor network in Asia.

Alexander brings experience in public-sector engagement and organizational leadership, having previously worked in commercial insurance serving municipalities and public entities. He holds a bachelor’s degree and an MBA from Louisiana State University. Prior to his corporate career, Alexander played seven seasons in the National Football League, including six with the New England Patriots, and was part of the team that won Super Bowl XXXIX.

“Eric has an exceptional track record, and possesses both the customer relationship skills and the leadership bearing that our sales team prides itself on,” said Daryell Harmon, ASP Vice President of Sales.

Alexander will operate out of New Orleans, serving as a point of contact for law enforcement agencies throughout the Midsouth region.

ASP manufactures and distributes law enforcement tools including batons, restraints, LED lighting, OC spray, and training products. The company holds over 150 product patents and provides nearly $2 million annually in free training to law enforcement personnel. ASP is ISO 9001:2015 certified and ANSI FL1 compliant.

This piece was created with the help of generative AI tools and edited by our content team for clarity and accuracy.
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