Point Blank Enterprises Unveils Revolutionary Alpha EliteTM Series Ballistic System at IACP 2013

Oct. 28, 2013
New ballistic package represents the single greatest breakthrough in body armor science and design, exceeding requirements for Special Operations, Military and Law Enforcement personnel.

Pompano Beach, FL, October 18, 2013 – Point Blank Enterprises (“PBE”), the worldwide leader in the production of soft body armor and related protective solutions, today announced the introduction of the first-of-its-kind Alpha EliteTM Series ballistic system. This ground-breaking system will be showcased at the 120th Annual International Association of Chiefs of Police (IACP) Conference taking place October 19-23 in the Pennsylvania Convention Center in Philadelphia.

The Alpha EliteTM Series was created when Point Blank engineers began searching for a ballistic material that would meet the rigorous demands of U.S. Special Operations forces deployed in the world’s most dangerous regions. This next-generation ballistic system is dramatically different from other products as it’s the first body armor ever to be designed around the revolutionary Dyneema® Force Multiplier Technology by DSM.

“During independent testing, the Alpha EliteTM AXIIIA ballistic package exceeded all performance requirements, including tests for maximum velocity approaching or exceeding 2,000 fps,” said Michael Foreman, Vice President of Government and International Sales and head of Product Line Management at Point Blank Enterprises. “Test-lab personnel stated that they had never seen this level of performance in a package of this weight and thinness during any other testing of soft armor ballistic solutions.”

Dyneema® Force Multiplier Technology ballistic material was developed to meet and exceed global standards for Law Enforcement, Military and U.S. Special Operations forces applications. It is designed to defeat high-velocity handgun rounds and fragmentation with minimal backface-deformation. Additionally, it offers truly superior multi-hit protection. This unique ballistic material assures that the Alpha EliteTM Series lives up to its name: first among the finest.

A product of DSM Dyneema’s radical innovation program, the patented Dyneema® Force Multiplier Technology has been in development for more than three years. In keeping with its own strong heritage of innovation, Point Blank collaborated closely with DSM to become the first trademark licensee in law enforcement personal protection for this new technology.

“DSM Dyneema is extremely pleased to have Point Blank as our first licensee for Dyneema® Force Multiplier Technology” said Shitij Chabba, Global Business Director for Life Protection, DSM Dyneema. “The material’s light weight and flexibility result in comfort and mobility that are as revolutionary as the ballistic performance. This technology truly ushers in a new age of ballistic performance with no compromises.”

Point Blank’s Alpha EliteTM Series with Dyneema® Force Multiplier Technology provides a level of ballistic protection never seen before in the industry, made possible through the fusion of polymer science, fiber technology and uni-directional engineering. Thanks to this technology, NIJ Level IIIA performance is now available with comfort levels more typical of Level II body armor. Compared to Point Blank’s previous lightest Level IIIA vest, the Alpha EliteTM Series is a full twelve percent lighter.

“The Alpha EliteTM Series doesn’t just surpass previous levels of performance and comfort, it creates an entirely new standard,” said Michael Haynes, Director of Marketing and Product Development, Point Blank Enterprises.

“Our engineers determined that the very best ballistic material for our Armed Forces was also the very best material for law-enforcement officers in the U.S. and around the world.”

Key attributes of Point Blank’s Alpha EliteTM Series include:
• Extremely high effectiveness against fragmentation
• Multi-hit performance exceeding FBI protocol
• Special-threat performance exceeding FBI protocol
• Extraordinarily efficient absorption of impact energy
• Available in both male and female versions as well as concealable and tactical configurations
• NIJ Standard 0101.06 compliant

This revolutionary ballistic package is now commercially available and will be sold through Point Blank’s global distribution network to Law Enforcement, Federal, Military and Special Ops personnel seeking the most advanced and lightest-weight protection. The package will also be available with all core Point Blank Body Armor and PARACLETE® advanced tactical armor solutions worldwide, both direct and via the Company’s General Services Administration (“GSA”) schedule.

For more information on Point Blank Enterprises, the Alpha EliteTM Series and Dyneema® Force Multiplier Technology, please visit us on the Web at:

• Point Blank Enterprises: www.pointblankenterprises.com
• Alpha EliteTM Series: www.EliteProven.com
• DSM Dyneema: www.dyneema.com

About Point Blank Enterprises, Inc.
Point Blank Enterprises, Inc. (“PBEI”) is a leading provider of high performance protective solutions, including bullet, fragmentation and stab resistant apparel and related accessories. Through its key brands, Point Blank Body Armor, Protective Apparel Corporation of America (PACA), Protective Products and PARACLETE®, the Company ranks as the largest global supplier of ballistic and soft armor systems in the world. The Company’s ballistic solutions have been credited with saving countless lives for the most important customers in the world, including the U.S. Armed Forces, Department of Defense, Federal Government and law enforcement, corrections and security personnel, both domestically and abroad. For more information on our Company, please visit our website at www.pointblankenterprises.com.

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