ROCHESTER, N.Y., March 31, 2011 /PRNewswire/ -- Emergency notification systems have saved hundreds of lives and thousands of dollars in property damage over the past 10 years. Now a leading provider of this service plans to make these life-saving capabilities many times more effective by adding the power of images to its portfolio.

Asher Group today announced the availability of Hyper-Reach View™, a new feature that sends broadcast MMS messages, including pictures, to hundreds or thousands of people within minutes. The new feature is designed to enhance the notification process by providing an image to recipients for faster and more comprehensive understanding of the emergency at hand. For example, an "Amber Alert" message could include a picture of the missing child, while a fugitive alert can provide a picture of the target person.

The new feature will add great value to the notification process. AS C.J. Johnson, Communications Director for Monroe County New York, said, "The addition of MMS to the emergency alert process would be phenomenal."

"Our eleven years of experience led us to develop Hyper-Reach View," said Sam Asher, President of Asher Group. "Over the years, Hyper-Reach has been used to find lost children and aid in police manhunts. These types of cases could really benefit with a use of a picture."

Hyper-Reach View is available both as part of the comprehensive Hyper-Reach Emergency Notification Service and as a stand-alone addition available to users of other emergency notification systems. Like the standard Hyper-Reach service, Hyper-Reach View is available 24 hours/day, 365 days a year with 99.999% reliability and uptime, and includes the following features and much more:

• Web-based alert creation and management
• Geo-spatial alert area definitions
• Real time results reporting
• NOAA integration

For more information about Hyper-Reach, go to http://www.hyper-reach.com, call 585-586-0020, or visit the Asher Group website at http://www.ashergroup.com.

About Asher Group

Asher Group, Inc. has been a leading provider of Emergency Notification Services throughout the US and Canada since 2000. Asher Group operates three geographically dispersed operations centers to provide massive calling capacity and extreme redundancy and high availability. In addition to Hyper-Reach, Asher Group is a leading developer of custom IVR systems and services, including the original platform for the two-time winning INC 500 VoiceLog service and many others.

Contact:
Sam Asher
Asher Group
585-586-0020
[email protected]
http://www.ashergroup.com

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SOURCE Asher Group, Inc.